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We all know the importance of delivering to young students the message that higher education is within reach, regardless of their environment or background. But how can we accomplish this goal? One way is through the establishment of successful early awareness programs.

"The ABC's of Early Awareness: A Resource Guide and Toolkit for Helping Students Achieve a Higher Education" contains the resources you need to develop and launch an effective early awareness program. Created by financial aid professionals, primary and secondary school administrators, and representatives from community-based organizations, the Toolkit gives step-by-step instructions that can help you to:

  • identify the right program for your target age group,
  • plan your activities,
  • address budget constraints,
  • implement your program, and
  • evaluate your program's success.

In short, "The ABC's of Early Awareness" can help make establishing an early awareness program as easy as ABC.

Dallas Martin
President
National Association of Student Financial Aid Administrators (NASFAA)
Ann S. Coles
Senior Advisor, College Access Programs
The Education Resources Institute (TERI)

This publication is a joint project of the National Association of Student Financial Aid Administrators and its Committee on Diversity and Multicultural Initiatives, and The Education Resources Institute. The original text for the booklet and Web site was written by Robert S. Clagett, then Associate Director of Financial Aid and Senior Admissions Officer, Harvard College and now Dean of Admissions at Middlebury College. Please send feedback about this publication and Web site to web@nasfaa.org to help us enhance future editions.


© Copyright 2007, NASFAA and TERI. Reprinting, distribution, and/or linking from other Web sites is encouraged.

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