2020 Sponsorship Opportunities

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Three sponsorship levels (Platinum, Gold, and Silver) are available to promote your brand and showcase new products to NASFAA members even before you set up your exhibit in Las Vegas.

Not sure which level is right for you? Call Mary Nokes at (202)785-6958 or email nokesm@nasfaa.org. Let's discuss your goals. Together we'll build the appropriate package to effectively deliver your marketing message.

All Sponsorship Level Benefits

  • A sponsorship item (one) from corresponding level from the list below.
  • Logo (Platinum and Gold) or a listing (Silver) in the conference app, on-site signage, website sponsor page, onsite screens at opening session and awards lunch.
  • Post-conference registration list sent immediately after conference.
  • May indicate new product or service on conference website.
  • May choose a Learning Lounge Presentation (Silver and Gold-$750)

Gold and Platinum Level Sponsorship Additional Benefits

  • Logo on conference homepage
  • Company name will be listed on email blasts to conference attendees.
  • Recognition in two mentions in our Today's News daily newsletter with links to your website
  • Pre-conference registration list one month before conference

Platinum Sponsorship Level Additional Benefits

  • May choose either a Private Meeting Room (PMR) or a Financial Aid Business Seminar (FABS) at no charge
  • May choose a PMR or a FABS as an additional marketing item at an additional cost (see chart below)
  • May choose one Learning Lounge presentation at no charge.
  • One invitation to the State and Regional Presidents Lunch

Step One: Choose a Sponsorship Level





Full conference registrations included with sponsorship




Booth space

One 10x10 booth included  

Booth space not included

Booth space not included

Financial Aid Business Solutions (FABS) Seminar
- or -
Private Meeting Room (PMR)

Choose one: FABS or PMR (second item $1,500 additional)

$2,500 for FABS or PMR (both may be chosen if space is available)

$3,000 for FABS or PMR

Learning Lounge Presentation




Note: Non-members pay a 30% premium on fees listed. 

Step Two: Select Item/Event Sponsorships

Each sponsorship level has items and events included with that sponsorship. Once you select your sponsorship level, choose an item/event below.

Platinum Sponsors (select one)
  • *SOLD* Badge Lanyards - All attendees will wear their badge lanyards throughout the conference, making this one of the most visible opportunities. Your company name will be imprinted on the lanyard alongside NASFAA's name.
  • *SOLD* Conference Registration Bags - Display your company name or logo with the NASFAA logo on each bag available at registration. 
  • *SOLD* Conference App - Your company will have exclusive advertising in the mobile app available to all attendees. We will highlight your company as the top sponsor of NASFAA in the mobile app and in materials promoting the mobile app to attendees. 
  • NASFAA Live & On-Demand Videos - Reach both on-site attendees and attendees unable to be in Las Vegas. NASFAA will livestream three concurrent sessions per session time slot as well as all general sessions (Total: 24 break-out and 4 general sessions) and will offer on-demand access to these recorded sessions post-conference. Your company will receive brand advertising on all NASFAA Live informational webpages, promotion prior to and during the event in all marketing and reminder emails, and your logo will be displayed as part of the streaming template. All in-person attendees will have access to the on-demand videos post-conference. Off-site attendees will have access to both the livestreaming and the post-conference on-demand recordings.
  • *ONE SOLD* (Two) Relax and Recharge Lounges- Sponsor a lounge within the exhibit hall (a 20 x 20 space - exact location TBD). Each lounge will be set with tables and chairs and a water station where attendees can chat with colleagues or relax between visiting booths or recharge their wireless devices. A sign hanging above the lounge will display your logo. You may provide brochures, writing pads and pens for the area at your company's expense.
  • Water Bottles - Keep attendees hydrated by providing water bottles to attendees as they check in at registration. NASFAA will provide coolers throughout the convention center for attendees to refill. As a bonus, you will be helping the conference "go green" by sponsoring the reusable water bottles and eliminating the need for disposable bottles.
  • *SOLD* Wi-Fi - Free internet access is the service most requested by NASFAA attendees. This sponsorship is certain to garner your company much positive attention. As the sponsor of Wi-Fi access, your company will be recognized on the internet access screen all attendees must view to log onto the internet, on Wi-Fi log-in instructions on conference badges, on signage, and anywhere else the Wi-Fi access code is given.
Gold Sponsors (select one)
  • Conference at a Glance - Each attendee uses the printed Conference at a Glance to navigate their way through the conference daily. Your logo will be displayed on the front cover.
  • *SOLD* Monday Night Opening Reception in Exhibit Hall - Signage in the hall and noted in the program. You can provide napkins or a gift ($10 or less) at your company's expense.
  • Notepads - Notepads will available to attendees. As the sponsor, your company logo will be imprinted on each page of the notepad, along with the NASFAA logo.
  • Tuesday and Wednesday Morning Beverage Breaks - These breaks will be set in the exhibit hall and near sessions. Your company will be recognized on signage, in the Conference at a Glance printed piece, conference app, and has option to provide logo-branded napkins (at your company's expense).
  • Tuesday Networking Lunch in the Exhibit Hall - Your company will be recognized on lunch signs, in the Schedule at a Glance printed piece, and on the schedule in the conference app.
  • Tuesday, Wednesday, and Thursday "Grab and Go" Coffee & Pastry - Attendees will thank you for their morning coffee and pastry. Your company will receive recognition on the schedule in the conference app and signs in the food area.
  • Twitter - As the official NASFAA Twitter sponsor of the 2020 National Conference you will be recognized on the conference website, on the Twitter feed, and in tweets and promotional materials sent by NASFAA to attendees prior to the conference. There will also be a monitor, branded with your company logo, displayed near a high-traffic area at the conference, which will show a livestream of tweets throughout the conference.
  • Wednesday Lunch (Business Lunch and Awards) - Your company will be recognized on the large screens, lunch signs, on the schedule, and from the podium, and you will have the opportunity to provide a gift or literature packet (at company's expense). Gifts and giveaways (not more than $10 value total) are an option at company's expense.
Silver Sponsors (select one)
  • First-Time Attendee Experience - As the sponsor of the first-time attendee experience package you will be recognized at various events throughout the conference designed to welcome our first-time attendees. This package includes:
    • Your logo listed on the "First-Timers" page on the NASFAA conference website.
    • Recognition at the "First-Time Conference Attendees Kick-off Networking Event" on Monday afternoon. As the sponsor, you can provide materials to be distributed during this event.
  • Luggage tags - Your logo will be printed along with NASFAA's conference logo.
  • Pens - Company provides pens with your logo for attendees. Approximately 2,300 required.
  • Photo booth - Company logo with NASFAA logo on photo booth/pictures at Monday night opening reception.

Sponsorship Benefit Details

Financial Aid Business Solutions (FABS) Seminar

Receive two 60-minute seminar time slots to promote your expertise and/or your products and services. Each seminar must be approved by NASFAA; NASFAA reserves the right to limit the number of participating organizations of any type (e.g. lenders, software companies, etc.), or to limit seminars on the same topic. FABS are held concurrently with interest sessions and are listed in the conference app and the printed Conference at a Glance. Your sponsorship level determines the cost. You may present the same topic twice or two different topics. Please submit your FABS topic online by April 10, 2020.

Private Meeting Room (PMR)

A meeting room in the convention center for your exclusive use Monday through Wednesday. Room set and catering should be ordered directly through the Aria catering office. Internet and electrical needs should be ordered through vendors in the User Portal (Exhibitor's Corner) using the Service Kit instructions. The room will be empty unless you provide specs to the hotel. Once the PMR is paid for, you will receive the contact name at the Aria for more details on room set up. Please contact Mary Nokes for room location.

Publication Date: 10/8/2019

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