Exhibit Information & Policies

Exhibit Hall Floor Plan

The San Diego Convention Center Sails Pavilion floor plan will offer excellent booth locations for everyone. Booths are offered on a first-come, first-served basis, but ordering will remain open until Friday, May 28, 2027. 

Exhibit & Sponsorship Sales for 2027 will open in July.

Additional Exhibitor Information & Opportunities

Attendee Email List

All NASFAA National Conference exhibitors and sponsors will receive the attendee list for free, including email addresses for those who opt in to receive exhibitor communications. Please refer to our full email policy for more information on the timing of the lists, restrictions on message content and volume, and more. 

Communication from any entity outside of NASFAA regarding an attendee list for our National Conference is fraudulent. Please forward these messages to Carissa Uhlman-Campana or reach out if you have any questions. 

Charity Sponsorship

All exhibitors also have the opportunity to sponsor the NASFAA 2027 Charity 5K and associated charity events, a now beloved annual tradition that brings conference attendees together to support a local nonprofit. The $1,000 sponsorship puts our sponsors in the spotlight with ample recognition, including:

• Your logo on the 5K shirt, the race registration site, and NASFAA webpage
• Recognition in Today’s News, the NASFAA online Slack Community, and NASFAA social media
• Sponsor recognition during pre-event webinar/information session
• Shout-outs/sponsor slide during our conference opening and closing general sessions
• Special recognition and participation benefits at additional TBD charity events. Previous events include Trivia Night, Silent Disco, and Topgolf.
• Your own sponsor table during the 5K, and much more! 

It’s a wonderful way to gain exposure while benefiting a deserving local organization, like our 2026 charity partner, First Generation College Bound. By becoming a charity sponsor, you ensure that more of our fundraising dollars directly support a deserving nonprofit. Be a part of this great cause by becoming a 2027 Charity Sponsor! 

Learn more or contact Carissa Uhlman-Campana by April 30, 2027, to secure your sponsorship. 

Business Affiliate Seminars and Private Meeting Rooms

Available exclusively to NASFAA members, sponsors will have the opportunity to present a Business Affiliate Seminar at the conference. After sponsor selection, the remaining seminars may be sold to exhibitors.

Private Meeting Rooms may also be made available for purchase by exhibitors after sponsor selection. Please contact Carissa Uhlman-Campana to inquire about either option.

Keynote Speaker

NASFAA promises a marquee speaker for our 2027 event. This is an exclusive opportunity for one sponsor only to receive recognition and access, with your organization noted on all keynote sponsor marketing, during the session introduction, and included in a private meet-and-greet session. Available for $10,000.

Friend of NASFAA Sponsorship

Available for purchase May 2027; reserved for those unable to attend the conference. 

The "Friend of NASFAA" option allows non-attendees to choose one of our remaining sponsor items for only $2,000. Available items will be announced in May 2027 and sold on a first-come, first-served basis. Previous options included pens, stress balls, bag clips, and hand sanitizer. If you want to be the first to know when the 2027 items become available, contact Carissa Uhlman-Campana to be added to our priority notification list. 

Policies

View the full terms and conditions

Deposits & Payment 

For those whose orders are placed as part of the Right of First Refusal process (during the 2026 conference in National Harbor), NASFAA requires a non-refundable 10% deposit of your total order by January 15, 2027. The remaining balance is due by April 30, 2027. 

For all other orders, NASFAA requires a non-refundable $1,000 booth deposit at the time of order. Full payment is due by April 30, 2027. 

Cancellations

Cancellations of exhibit space, conference branding and advertising, or sponsorships must be sent, in writing, to NASFAA by 5:00 p.m. ET on Friday, March 19, 2027. No refunds will be given after March 19, 2027, unless NASFAA is unable to hold an in-person event, in which case all payments will be refunded in full. No cancellations for sponsorships or advertisements are accepted, regardless of date, if materials have already been produced.

Gifts and Giveaways On-Site

No gift, giveaway, or raffle item may be valued at more than $20. View the full terms and conditions.

Meetings, Events, and Hospitality Suites

• Company meetings may not be scheduled at times that conflict with any NASFAA conference activities, except for those companies that purchase a package with a private meeting room.
• All requests for meeting space are coordinated through NASFAA. Submit any requests you have in writing directly to Carissa Uhlman-Campana.
• Once approved by NASFAA, the event host will be responsible for all arrangements for the actual meeting, including advance advertising, room set-up, catering in accordance with the established rules, and payment of any charges associated with the function.

Exhibitor Descriptions for Digital & Web

• NASFAA reserves the right to ask any exhibitor to adjust their listing as NASFAA deems necessary.
• Companies are not permitted to list social events, such as receptions or parties, on their information page.
• Sales by authorized representatives of exhibitors are permitted. However, such sales may include only products or services normally marketed by the exhibitor's company. NASFAA will assume no liability for any transactions between exhibitors and exhibit hall participants.
• NASFAA shall be under no liability for its failure, for any cause, to insert a listing or for any error in any listing.
• NASFAA reserves the right to review and, if necessary, reject all listings.
• NASFAA does not guarantee any given level of circulation or readership for its website.
• The exhibitor assumes liability for all content, including text and illustrations in published information, and assumes responsibility for any claims arising therefrom made against NASFAA, including costs associated with defending against such claims. The exhibitor agrees to hold NASFAA harmless for any claims arising from the exhibitor's advertisement.

Rules of Engagement With Institutions 

NASFAA's Code of Conduct states that "No amount of cash, gift, or benefit in excess of a de minimis amount shall be accepted by a financial aid staff member from any financial aid applicant (or his/her family), or from any entity doing business with or seeking to do business with the institution (including service on advisory committees or boards beyond reimbursement for reasonable expenses directly associated with such service)." In some interactions between associate and institutional members, what's acceptable and what's not may be cut-and-dry, but others may fall into a gray area. To help take the guesswork out of these interactions, NASFAA offers the following guidelines:

• Gifts/giveaways should have a value of no more than $20.
• Joining each other for meals is a standard business practice. If an associate member is to pay for the meal, it should not exceed $20 for breakfast/lunch and $60 for dinner.

Failure to follow the policies above, or other policies listed throughout the exhibitor website, stated or implied, may require a company to remove its exhibit, forfeit contributor privileges, and/or have its membership terminated.

If you have any questions, please contact Carissa Uhlman-Campana.