Associate Member and Corporate Opportunities Overview

Reach your target market — NASFAA's 29,000+ members — by becoming a member, advertising in Today's News or on the website, or by sponsoring a NASFAA program. Information regarding the various opportunities can be found below. 


Become an associate member to receive special pricing and other benefits, such as mailing list rental and inclusion in our Buyer's Guide, which allows NASFAA members to search for service providers by category, keyword, and other variables.


Today's News or on the NASFAA Website
Website and email advertising offer the ideal promotional opportunity. Place your brand directly in front of financial aid administrator decision makers five days per week.

NASFAA Career Center
When you need to fill a financial aid position, NASFAA is the only source that offers direct access to 29,000+ financial aid professionals across the country. Every ad posted on the NASFAA Career Center receives five types of exposure for one price.

Presentation Opportunities

Business Affiliate Webinars (Associate Members only)
Present your products and services via NASFAA's webinar platform to financial aid administrators and decision makers looking for solutions to their challenges in the financial aid office. You choose the date and time.

Business Affiliate Seminars
Present information regarding your products and services at the NASFAA National Conference. NASFAA provides you meeting space and includes your session on the conference agenda.

Sponsor and/or Exhibit

"Off the Cuff" Podcast Episodes

Our popular podcast is a great place to advertise! This includes a 75-word/15 second advertisement text that would be read twice: once at the beginning and once at the end of the podcast, a link to your website or a PDF that will be included in our "Resources" section and a logo included on the episode page. Package includes three episodes.

NASFAA Webinars (Associate Members only)
Be a part of the NASFAA webinars that feature experts in the financial aid field who provide in-depth coverage of timely topics. Choose a webinar that closely aligns with your services or products, or a hot topic that is current and vital to the financial aid office.

NASFAA Leadership & Legislative Conference & Expo
Reach state and regional association leaders and financial aid professionals who are developing and honing their leadership skills to become the decision makers of tomorrow. Exhibitor & sponsorship opportunities are available to reach this specific target audience.

NASFAA National Conference
Attracting more than 2,300 financial aid professionals annually, the NASFAA Conference provides four days of networking, professional development, and opportunities for attendees to learn about your products and services at your exhibit, your Business Seminar, or a private meeting room.

NASFAA Virtual Conference

NASFAA's Virtual Conference offers the opportunity to promote your organization to over 1,000 institutions across the country, with even thousands more attendees, beyond the limits of physical conference attendance. Sponsor a virtual session and connect with a broad audience across the higher education community. 

NASFAA Communities

Our increasingly popular online Slack community of over 6,000 highly engaged members (and growing each day!) fosters opportunities to organically build relationships and promote thought leadership. Become a trusted resource and elevate your brand with a monthly community sponsorship that highlights your support for furthering online discussion and connections.  

Rules of Engagement with Institutions

NASFAA's Code of Conduct states that "No amount of cash, gift, or benefit in excess of a de minimis amount shall be accepted by a financial aid staff member from any financial aid applicant (or his/her family), or from any entity doing business with or seeking to do business with the institution (including service on advisory committees or boards beyond reimbursement for reasonable expenses directly associated with such service)." In some interactions between associate and institutional members, what's acceptable and what's not may be pretty cut and dry, but others might fall into more of a gray area. To help take the guesswork out of these interactions, NASFAA offers the following guidelines:

  1. Gifts/giveaways should have no more than $20 value.
  2. Joining each other for meals is a standard business practice. If an associate member is to pay for the meal, it should not exceed $20 for breakfast/lunch and $60 for dinner.

More guidance can be found here. Have additional questions? NASFAA's Ask Mr. Ethics series provides a forum where you can submit an anonymous question and receive practical advice about how best to deal with the situation while also adhering to NASFAA's Statement of Ethical Principles and Code of Conduct. Email Mr. Ethics at [email protected] with your inquiry. We will make sure your identity remains anonymous if your question is chosen for inclusion in a future column.

Have Further Questions?

Contact Carissa Uhlman or visit our Advertising & Career Center or Exhibiting & Sponsorship Frequently Asked Questions.

Related Content

2024 NASFAA Virtual Conference: NASFAA 2024 Virtual Conference Registration


2024 NASFAA Virtual Conference: 2024 NASFAA Virtual Conference


View Desktop Version